My first app made $20,000 in the first 30 days of launching what i'm about to break down here will change your life.
I know, because it changed mine.
I went from broke 19yo to retiring my mom and fiance at 21
in the beautiful city of Miami.
as i became succesful in the SMMA space I quickly realized, i was trading my time for money.
Constant sales calls, constant product fullilment constant meetings, constant needy clients.
The reason i got into the B2C app space, is because apps are truly the only business that generates passive income
→ Build it once, → Sell forever → no calls or annoying meetings → and they are subscription based
plus its just freaking cool to say you own an app.
I genuinely believe in the next 5 years apps will make more millionaires than ecom ever did.
but there are limited spots.
it will be only a select few that make it, Those who that take action now Will literally make Underground bunker money in a few years.
Enough yapping, how do you actually get started with B2C apps?
It's really not that hard.
I launched my first App "Snapout" with literally 0 experience, and within 30 days
it made $20,000 in sales from 2 viral videos
was it luck? not at all. It was a set of calculated moves that got me here.
you can achieve similar results if you follow these 8 steps
1. Don't waste your time (App Idea Validation ).
Most people fail before they start. Creativity is a double edged sword.
everyone want to make "their dream app" but before you go building an app nobody wants.
The first and most important step to get started building your app
is to pick a niche and validate your app idea. to ensure it's something consumers actually want.
This is the proccess i followed to build my 10 apps:
1.Find a painful problem: Find a problem people struggle with every single day, that you can solve with an app.
heres a few ideas validated app niches to choose from:
2. Check the App Store: make sure people already spend money on this. if there are a few apps making above $10k/mo, thats a good sign
3. Download top competitors apps:you need to study exactly what your competitors are doing. ( the ones that make the most money )
Download their app and screenshot the onboarding and core app loop. and study every single detail.
4. Check TikTok/IG: Figure out what their main growth strategy is
its usually comes down to these 4:1. Influencers 2. Faceless Slideshows 3. UGC creators 4. Paid ads.
Once you have proof that there arecompetitors making money and creators actively making content in that niche.
you can consider your idea validated. and you are ready to start building
2. Building your app + Tool Stack
Building an app in 2026 is a joke. Seriously. it has never been easier.
they key is simply to move at the speed of sound.
MVP 1 of all my apps is usually ugly.
There are weeks were decades happen and decades were weeks happen.
with apps, its about making decades happen in weeks. I usually build my apps in 3-7 days with this tool stack:
Rork & Cursor→ for coding my app with Ai ChatGPT→for writting my prompts Superwall→ For the paywall on my apps Firebase→ for database ( not always Needed ) Pinterest & Dribble→For design inspo Xcode→To launch my app.
And this is the proccess I follow.
1. Get inspo from pinterest, dribble and your competitors.
Once you find some styles that you like for your app save the images and send them to chatgpt along with this prompt:
That will spit out a prompt you can send to Rork or Cursor to recreate your designs into a functional app.
important note:ensure you also add the reference images to Rork or Cursor + the prompt to get the best results.
2. Rip the onboarding and the pricing ( make the app core original )
once you have an app design and style that you like. completely rip the onboarding structure of your best competitors.
The onboarding is 70% of the app. it's what actually makes downloads convert into paying users.
if your onboarding sucks. nobody will pay for your app.
if they are making over $10k/mo it means their onboarding is proven to work.
The main purpose of the onboarding, is to remind users why they downloaded the app, make them realize they have a problem
And your app is the solution.
This is the optimal onboarding structure to follow for that:
When i say copy the onboarding, I don't mean literally copy it. I mean mostly the structure they follow.
You can make the onboarding in your own style anddefinitely make the actual inside of the app original
but starting off its key that you build the onboarding based on validated data that your competitors have already gathered.
once your onboarding is done, add a hard unskipable paywall at the end.
force users to pay upfront, or start a free trial. this has been tested time and time again.
and its the best way to maximize your revenue. don't be scared to ask for money.
use Superwall or Revenue Cat for the paywalls. I personally use Superwall
and use the same pricing and offer of your competitors.
3. Launch your app
in order to launch your app you first need an apple developer license which cost $99/yr
apply for it asap, it takes 3 - 5 days to get approved.
1. App Store setup (bare minimum)
You only need a few things:
• App name ( make it clear ) • One strong subtitle • 3–5 screenshots • A simple description
That’s it. Your subtitle + first screenshot do all the work.
Bad example: “An AI-powered productivity experience”
Good example: “Block distractions and stay focused longer”
Say what it does. Nothing else.
2. Screenshots that convert Your screenshots are part of your funnel.
They should be clear, and straight to the point
Big text, One idea per screen, Minimal UI. Example from Cal Ai ($3.6M/mo app )
Ugly screenshots that are clear win over pretty screenshots that confuse the user.
3. How to actually get approved
The appstore is notorious for rejecting most apps. so here is a guide i made to avoid getting rejected:
4. Marketing your app
once you manage to get your vibe coded slop Into the appstore. its time to get some money
money follows attention. so you need to get good at marketing
if you can figure this part out, you will literally get rich from apps.. .one day.
There are 5 channels you can exploit to get attention for your app:
let me break them down for you.
1. UGC ( cost money ) UGC stands for user generated content.
This is when you hire a creator to create a new tiktok or instagram account and post videos for your app.
These campaigns are great for putting out volume. UGC creators usually post 30 to 60 post per month.
They are good for generating ad creatives but also if one of your creators cracks a viral format
You can just tell the rest of the creators to copy that format and thats how you end up generating 100M views in 30 days.
Payment structure for UGC creators
I usually pay my UGC creators $15 per video and certain bonuses if the videos go viral 100k views = $150 250k views = $300 500k views = 600 1M views. = 800
so total for a video they can end up making $850 and if you followed the steps above.
1M views will make you a whole lot more thats $850
And where do find UGC creators? There are 2 options
1. via a platform or agency like sideshift that sources them out 2. by doomscrolling on tiktok and emailing creators manually
Though i don't recommend using an agency.
my personal method is, hire your 14yo tiktok addicted cousin to scroll and send 100 dms and emails every day to creators
from scrolling on the feed. make sure you optimize your feed to show you relevant creators.
Battle tested tips: -always sign a contract. -and text them atleast once every single day
2. INFLUENCERS ( cost money )
This is one of my favorite methods. because 1 good influencer can literally kickstart your app
This was the case for me
I hired 1 influencer for $1CPM Meaning 1000 views = $1 paid to them the first video this influencer posted for me went viral and generated $20k for my first app
Within 30 days.
you can find influencers using the same methods discussed in the UGC section above.
and if you can close a $1CPM deal you have nothing to lose because if they don't perform. you don't lose money.
and if they do perform, you get a ton of app sales.
Battle tested tips: - Cap the CPM at $1,000
3. FACELESS CONTENT ( free )
This is the most underrated method.
And most people mess it up. These faceless accounts usually look like:
• Slideshow videos • Screen recordings • Text on screen • Stock clips + captions • App demos with hooks
with these accounts you can post 3–5 times per day and its free.
If one format hits, you double down instantly.
Same hook, Same structure but Different words.
That’s how faceless pages hit millions of views.
my biggest advise hereis stay consistentAnd even though its faceless, create a brand
if your faceless account looks like a pinterest feed you are cooked. Instead keep a consistent style
And sometimes, even a consistent character like this blue guy here thats pulling in 50M views +
All generated with CHATGPT
Heres another example of a consistent slideshow account pulling in millions of views:
And here is an example of what a terrible faceless account looks like:
it looks random. and not consistent.
in summary
4. Founder Led Content ( free ) This one is hard to pull off, if you have no experience making content.
but nonetheless i encourage everyone to try.
a great example of founder led content is Cormac, with his Oasis Health App.
bro literally found a viral format, and generates millions of views with it. and they made over $100k last month.
I don't personally adopt this format, but its pretty straight foward. pick up your phone, and film content that you know will go viral.
I recently did this myself,
took inspo from a viral format i found that did 200k views
and my video ended up getting 3x the views ( 549k views )
if you have no money to invest in influencers , or even if you do. you should still make founder led content.
because it will help you develop that viral sense. which you then can relay into your creators.
and operate like a true founder.
5. PAID ADS ( cost money ) Paid ads are massively underrated, but IMO the best growth channel.
because it is scalable and predictable. once you crack a good CPA ( cost per acquisition )
and have a few winning creatives, you can quite literally scale endlessly
i recently invested over $40,000 to buy a portion prayer lock an app founded by Mau Baron.
i came in as an investor and co-founder.
Mau quite literally scaled to $20k/mo with 4 winning creatives made by a 15yo high school kid running on spark ads.
you can use singular for your mmp and attribution tracking, which handles TikTok and meta sdk all in one.
Building apps = digital real state.
Once you understand the formula, you can repeat it over an over again.
I treat my apps like properties, and my users are my tenants.
Recurring income is the only true business model. And apps are the perfect gateway for that
i hope this guide helped you understand the proccess a little better, feel free to drop any questions in the comments
and doom scroll my account, i literally give it all away.
